Wonder where the $$ from those pink NFL items go?

As part of “A Crucial Catch” campaign, the NFL sells many pink items, hats, gloves, wristbands, etc., and the proceeds go directly to increasing breast cancer screenings in our communities.

Aurora’s Walker’s Point Community Clinic received a $50,000 grant from these proceeds, thanks to the American Cancer Society and the National Football League.  The story was featured on WITI Fox 6 News.  Read more below and go to Fox 6 News to see the video!


Aurora’s Walker’s Point Clinic is located at 130 W Bruce Street in Milwaukee and provides free care services for the homeless and uninsured.

MILWAUKEE (WITI) — The Aurora Walker’s Point Community Health Center in Milwaukee has been awarded a $50,000 grant from the American Cancer Society and the NFL’s “A Cruicial Catch” initiative. The money will be used to strengthen efforts to increase breast cancer screening rates in Milwaukee…

Read more (and watch the on-air video clip). 

To help support this program and donate directly to Aurora Health Care Foundation for breast cancer education and screenings, go to Aurora.org/PinkPossible.  

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